BEN LOH
Creative director
and brand consultant.
Specializing in conceptual storytelling ideas, brand content strategy, and digital transformation for companies. Experienced in film, production, social media and product innovation. Interested in the best bike routes around the world and adding good food to my bookmarks.
DryBar
’Feeling Polyglamorous?’
Drybar invites everyone to drop the guilt and enjoy the pleasures of a PolyGlamorous hair-care experience. Let’s give the people what they’ve been missing in the bathroom—permission to explore and discover different products and tools—more glam, less monotony.
Trojan Condoms
Trojan Man
Who is Trojan Man? He is the sex-positive guide this big sexy world needs.He’s a combination of humor, magnetism, and wisdom.
Trojan Condoms
Every Man’s Fantasy
We explores men's fantasies, blending them seamlessly with a message of safe sex. Each video in the series highlights a different scenario that taps into popular dreams and desires
Walgreens
Covid Vaccine Platform
During COVID, we partnered with Walgreens to design an intuitive and seamless user flow that enhanced vaccine accessibility and education. The platform allowed users to easily find available vaccines at their nearest Walgreens.
Mercedes-Benz
Loki and the GLS
In order to showcase the off-road and adventurous capabilities of the GLS SUV, we launched the car in the first-ever long form branded story with Kelly Lund and his wolfdog Loki up in Crested Butte, Colorado.
Mercedes-Benz
A Perfect Pairing – Palmaz Vineyards
The complex character of the S-Class Cabriolet is showcased in partnership with Palmaz Vineyards out in Napa Valley, California.
Mercedes-Benz
Photopass Program
We created the MBPhotoPass program as a platform to generate assets for the brand beyond european or digitally generated photography and to champion up and coming photographers.
Mercedes-Benz
Serve Like A Pro AR Experience
In lieu of Mercedes’ new in-vehicle voice activated smart capability, we teamed up with U.S Open Champion and MB Ambassador Sloane Stephens to bring to our consumers an interactive consumer exhibition.
Clinique For Men
’Behind The Face’
Traditional men’s skin care ads celebrate unobtainable looks and lifestyles, and we wanted to change that.
Trojan Condoms
Protect Your Wang™
We forged a new partnership with fashion designer Alexander Wang, creating an awareness campaign during pride to spread the message of protection.
Soka Gakkai International
’Buddhability’
Buddhability is a new sub brand and digital ecosystem that lives under SGI, aimed at speaking and relating to younger existing and future members of the practice.
Ulta Beauty
’Ulta Beauty, Personalized.’
We were tasked with innovating and transforming the existing client-associate relationships to create a more personalized experience of Ulta Beauty online and in-store.
Batiste
’The Batiste Experience;’
Our work with Batiste Dry Shampoo focuses on creating dynamic evergreen global campaigns for TV, social media, and national activations.
Samsung
’Z-Flip Launch Thom Browne Edition’
We introduced a limited edition collection that seamlessly fuses fashion and cutting-edge technology, redefining the concept of mobile devices.